top of page
Sunscreen Poster Design
Overview
Summer is the theme of the poster, since more sunscreen products are bought during the summer season. With so many sunscreen brands out there, getting the brand name out is important. Physical posters at bus stops and subway stations are a great way to reach potential customers.
Product Photo
The sunscreen bottle is mainly blue, so a hand with blue nails is used to hold the product. All the labels on the bottle was made sure to be visible when the picture was taken. The hand and product is then color corrected to bring out more colors and make the overall image of the product more vibrant. Next, the background is removed so a new background can be added.
New Background
A royalty-free background image of a beach is found on Unsplash. The image is adjusted to better fit the vision of the poster, by enhancing the colors to make it more vibrant and colorful. The image is also flipped horizontally to have the palm trees on the left side instead of the right side.
Making the Poster
Everything is put together on Canva. The beach background and the product, along with the text in different styles. The main message to get across to the consumer is that summer is here, they should stock up on sunscreen products and here is our brand name Bare Republic. Straight to the point to leave a better impression.
bottom of page